We help companies and brands who need to accelerate, transform and grow their business by breaking old thinking patterns in strategy, marketing and innovation

It is always energizing to co-operate with a leadership team like in Esas, when it comes to spot transformative opportunities and to redesign OS of their retail & property business. Esas Properties has a clear mind on how to deliver value for its stakeholders and the reail ecosystem. Long live #NewRetailOS!

We are all in this together!

ADBA experts are proud to work for a better and sustainable tomorrow.

You only need such like a good team play with bright minds in order to design the “higher purpose” of a B2B player. Dentaş is getting ready to help it’s clientele in designing their Out of Plastics Strategy and Solutions.

Thanks to Abalıoğlu Holding’s leadership and their wonderful team in Dentaş, for full commitment in designing the growth journey of their rising star.

Based on extensive consumer insights expeditions, we have defined a radical new approach to bring Turkish coffee into native German consumers minds and hearts. #butfirstmokka represents an invitation to the wonderful comeback of Mokka, which is a common name for Turkish coffee in Germany. Additionally, a new taste of Mokka coffee has been created by our cooperation partner Hochland Kaffee, Germany's leading premium coffee roaster. A lovely mix of new lifestyles, places and communications are building the start of a wonderful journey to translate the culture of Turkish coffee into other cultures and generations.

for more, check out butfirstmokka.de

Every time Ipek and ibrahim are at our client site, there seems to be somehow no chance for them to leave the building without touch and feel the products. In this case, it was Ibrahim's choice to touch and feel the BMW M4 Cabrio, which obviously also inspired Ipek even without feeling the power and speed ;)

Within our strategic marketing and go-to-market initiative for Arzum OKKA, consumer insights are being unlocked by a lifestyle based consumer insights expedition. A guided exploration and hands-on experiences make Arzum learn how today's and tomorrow's customers tick. 

Even if it looks that Menend and Cahit already kissed the sun long before, we are about to leave for a short break over Bayram holidays. Herkese iyi bayramlar, happy holidays to all team and our lovely clients and friends

Yurdem joined our team of management consultants. We are happy to have her on board of ADBA.

Full speed ahead Yurdem!

We are very proud and it's our pleasure to be a part of designing the path for success and growth with Atlasglobal.  

From left to right; Martin Cserba (ADBA), Ipek Alkan (ADBA), Murat Ersoy (Chairman of Atlasglobal), Edward Plaisted (CEO of Skytrax) and Menend Esemenli (ADBA) at international press conference in Istanbul on December 5, 2017.

With the great team of Istanbul Metropolitan Municipality, it is always a pleasure to work, dream and make it come true for Istanbul’s future! Phenomenal projects are loading...

Mind opener and discovery workshop on key drivers and opportunities along the company's process of digital transformation

Great people make a great team that creates real value.

Talents and experts, come on and join our team in Istanbul. 

Be sure that we work hard for our clients. But, be also sure that know pretty good how to have fun while doing so.

It was our pleasure to share the outcome of many months of work on strategic brand development, which will be turned into execution within the next months. Thanks to all visionary people at Atlasglobal who are challenging the airline industry.

ADBA was invited by Istanbul Metropolitan Municipality to set the structure and moderate the strategic expedition workshop of IBB with 39 district municipalities of Istanbul. We are proud of being the partner of IBB in "design thinking" for the masterplanning of a megacity - ISTANBUL.

"It is really hard to ensure the loyalty of your consumers for a toilet paper. At the end of the day there are lots of options to choose from," says Ipek Alkan, engagement manager at ADBA, the Turkish marketing agency behind Selpak’s award-winning Facebook strategy.

Read the full article here on Content Marketing Institute

ADBA created and managed the first Hackathon Session in Turkish agriculture sector for Bayer. Gathered with the farmers and experts for 2 days to come up with solutions for precision farming. #hackathon #hackfarming #precisionfarming

ADBA brings the marketing campaign of the year trophy to Turkey. Happy to announce that ADBA Istanbul has earned another Award at this years Stevie International Business Awards with its wonderful client #Bayer #cropscience #4mevsim

Best part about your work as Engagement Manager?

Everyday is a new challenge. Our job renews our mind and soul every minute!

Before working here what was the most unusual/funny/stupid job you have done?

In the backstage team at a theatre.

How would your friends describe you in your teen years?

Most potential to become famous. lol

Where is your favourite spot in Istanbul?

Ortaköy Feriye.

Describe the color purple to somebody who is blind.

When you feel like you are special with a twist.

Best part about your work as Project Manager?

Creating ideas and making improvements with tracking trends, also the excitement of ability to make a change in something.

Before working here what was the most unusual/funny/stupid job you have done?

Selling hand made jewelry with my best friend when I was 10 years old. I made kind of a good money for that time:)

How would your friends describe you in your teen years?

Rebellious, who likes to take lead roles, very empathic, sometimes too much:) and caring.

Where is your favourite spot in Istanbul?

Belgrad Forest.

Describe the color red to somebody who is blind.

It is like touching something hot.

We have been invited to conduct a session over Digital Transformation and its impact on Marketing and Sales. During the meeting with ExxonMobil’s Turkey Head Office Team and the nationwide distributors, we have given a horizon tour on digital trends and their impact. We have been very happy to share our views with our friends from ExxonMobil and to wrap up the session with some key take aways.

It is always our pleasure to have workshops with a wonderful team of Bayer. Always inspiring, result oriented, and of course, lot's of fun!

The challenges for the world going forward in farming are enormous. The massive trend of urbanization and growth in global population forces us to produce more, in better quality, with less resource in farmlands.

Therefore, productivity, profitability and sustainability are key in farming business. This is what Bayer addresses with its relationship program 4mevsim to value relationships and keep up working closer together with farmers. Service driven solutions, access, added value and education are focus of 4mevsim, an invitation only program for farmers, powered by Bayer.

4mevsimtarim.com

Never stop listening and learning from professionals in decision making: Our friends Tarik and his FIFA referee team Cüneyt and Bahattin share their skills and experiences about how to make 270 decisions within 90 minutes. It's three decisions per minute, at an heart rate of 150bpm, having 22 players and more than 60.000 people around you.

Contact us for your tailored executive boot camp, management training or marketing event on FAST DECISION MAKING!

Happy to announce that ADBA Istanbul has earned another 3 Awards at this years Stevie International Business Awards with its wonderful client #Selpak

3 x GOLD received for WeBubble at Stevie Awards 2014 in Paris on October 10 with our lovely client team at #Kanyon. Thank you!

Turkish Airlines' NICT 2012 conference - Hosting more than 250 delegates from Spain at Next in Corporate Travel 2012 in Istanbul - Video Impressions (01-03 June 2012)

The first implementation of Post-It Artwork in Turkey has been done in Kanyon Shopping Mall, in Istanbul. The idea, concept and implementation was done by ADBA. The project itself uses Post-It Artwork to embrace Kanyon, its brands and visitors. Therefore, we love this project as good example for engagement marketing between brands, retailers and consumers.

This is WeBubble. I am at Kanyon now. Catch, Create, and Enjoy! WeBubble enables consumers to explore these bubbles through the camera of their smartphone. Consumers can catch branded bubbles to earn rewards, including discounts and vouchers to redeem and shop instantly. Furthermore, consumers can create their own bubbles accompanied by personal messages, to blow it into the air and share it on various social channels.